Contra Contra or How I Lost my Marketing Mojo
This post(mortem) is a bit of meditation on the 2009 Contra, a wine I have utterly adored (we’ve just recently sold out) but has been, in spite of very favorable press, very favorable price, and a strenuous, if not Herculean marketing effort—we really pulled out all the stops on this one—a bit of a commercial […]
